- The UFC’s first official Pay-Per-View event of 2020 has officially concluded.
- Reports claim it was one of the highest-selling PPV events of all-time.
- Dana White now claims he will continue to target those streaming UFC fights online illegally.
The UFC has always dealt with the issue of online piracy. Recently, UFC President Dana White told the media he was actively cracking down on those watching his events for free. He doesn’t seem to be backing down and claims he will continue to target those streaming UFC fights online.
This is an issue the UFC will never completely solve. It’s interesting to see the promotion taking these measures to crack down on piracy, though. Now is a great time to talk about some of the UFC’s big upcoming plans.
Here’s what we know!
UFC 257 Was One of the Biggest MMA Events in Years
This past weekend, Conor McGregor made his return to mixed martial arts. There was a tremendous amount of hype surrounding his return. Many felt that with a win, he was being set up for a rematch against Khabib Nurmagomedov.
Conor took on Dustin Poirier, a former interim lightweight champion with wins over some of the best fighters in the sport. Interestingly, nearly all online UFC betting sites listed McGregor as the massive favorite heading into fight night. To some, Dustin was nothing more than a stepping stone en-route to another title shot for Conor.
MMA is an unpredictable sport. Poirier took Conor’s shots in the first round and landed several of his own. In the second, he began chipping away at McGregor’s lead leg with kicks. That set him up to score a knockout finish at 2:32 into the round.
The UFC may have preferred to see its biggest star earn a win. In the end, however, this event proved to be a massive success for the promotion. An official buy count has not been released, yet Dana White claims UFC 257 was one of the biggest events in the company’s history.
More than a million people are said to have purchased the Pay-Per-View event on Saturday. Some feel that high number is a result of the UFC’s new active crackdown on illegal streaming. The company is going after streamers in a way never seen before.
Don’t expect these crackdowns to stop. The UFC’s President claims he will continue targeting those who pirate the company’s events.
Dana White Continues to Warn Those Streaming UFC Fights Online
The UFC holds at least one major Pay-Per-View event every single month. These events help to bring the company an incredible amount of revenue each year. Of course, a huge number of individuals choose to illegally stream these events rather than purchase them online.
This piracy results in a huge amount of money lost for the UFC. It has been an extremely difficult situation for the company to solve. In the past, officials within the UFC would generally avoid discussing the issue with the media.
That is no longer the case. Prior to UFC 257, Dana White started telling the media that he was now actively going after those streaming UFC fights online. He even revealed the UFC had tracked down one individual distributing streaming links and had bugged their house, waiting for them to send these links out.
After the event, White claimed this individual ultimately chose not to stream the event and instead offered information on how to buy the PPV.
“So let me tell you that story,” he said. The night, I guess it was I did an interview with BT [Sport] and then I think you asked me as the press conference and I basically said this is what’s going to happen. I told you guys that we found the guy and we were watching him. “He put out a statement that night, said ‘I will not be streaming the McGregor vs. Poirier anymore, but I will show you how to buy it legally’ and put out this huge statement. Now his whole streaming service has been deleted and is gone. Disappeared. One down and sh*t load to go. I’m ready.”
That final sentence has some streamers concerned. White and the UFC are clearly tired of those watching their events for free. It seems the company will continue to go after streamers and intends to prosecute those caught in the act. We’ll be sure to offer more updates on this situation over the next few months.
The Next UFC Pay-Per-View Event is Just a Few Weeks Away!
It was exciting to see the UFC get back on track with the trio of events on Fight Island. The final one ended up featuring one of the biggest upsets in recent memory. The UFC isn’t slowing down, as well, and will soon make its return to the Apex Center in Las Vegas.
On February 13, another major PPV event is scheduled to take place. UFC 258 is headlined by Kamaru Usman and Gilbert Burns fighting for the welterweight title. Many fans are now heading to sites like Bovada to place their wagers on the bout’s outcome.
It shouldn’t come as a huge shock to see Usman come in as the -250 favorite. He is undefeated in his UFC career and has already recorded two defenses of his belt. If he can switch up his wrestling and striking skills, he has what it takes to get the victory.
Gilbert Burns is flying under the radar for many fans. He’s been nothing short of fantastic during his run at welterweight, though, and now holds a win over former champion Tyron Woodley. With odds of +195, he could be worth an underdog bet here.
It will be interesting to see how many people end up purchasing this PPV event. Those streaming UFC fights online will now need to worry about whether or not they are being watched.
Are you excited to see UFC 258? Who do you think wins in the main event? Let us know in the comments section below!