Super Bowl 60 Celebrity Bets Tracker: Who Are the Stars Betting On?

Mattress Mack 2026 Super Bowl Bet

• • Bet: AFC Futures (+200)
  • Stake: $2,000,000
  • Potential Win: $6,000,000

Houston businessman Jim McIngvale has reportedly placed the largest publicly known bet on Super Bowl 60. Better known as “Mattress Mack,” he has owned Gallery Furniture in Houston since 1981. Mack first gained national attention in 2019, when he launched a high-profile hedging strategy that tied massive sports wagers to a promotional campaign for his mattress business.

The strategy included wagering $3.5 million on the Houston Astros to win the World Series at +220 and +250 odds. At the same time, Mattress Mack ran a mattress promotion that customers who purchased $3,000+ in his store would receive a full refund.

Since then, his big bets have made headlines, including his $75 million win on the Astros winning the World Series in 2022. Mattress Mack hasn’t had as much luck betting on football, though. He made the largest Super Bowl bet in history with a $5 million bet on the Bengals to win $8 million in Super Bowl LVI.

The loss came a year after he won $3.46 million betting on the Tampa Bay Buccaneers at +3.5 on the point spread. Since losing the Bengals bet, there hasn’t been any history of him wagering on the Super Bowl, but he said he’d never bet against Patrick Mahomes. If Mattress Mack took his own advice, he lost last year’s Super Bowl wager.

Mattress Mack places $2M bet on Patriots to win Super Bowl 2026 https://t.co/C4sj5S40VW pic.twitter.com/TikN0urxRJ

— New York Post (@nypost) January 29, 2026

Before the AFC Championship Game, Mattress Mack placed a $2 million bet on the AFC representative to win Super Bowl LX. With the Patriots edging the Denver Broncos 10-7, that ticket now rides on Drake Maye and company winning outright — a result that would net him a $4 million profit.

As part of another Super Bowl promotion, customers who spend +$4,000 at Gallery Furniture will receive a refund if the Patriots win the Vince Lombardi Trophy.

Kendall Jenner Super Bowl 2026 Bet

• • Bet: Patriots ML (+190)
  • Stake: $1,000,000
  • Potential Win: $2,900,000

Socialite and influencer Kendall Jenner isn’t exactly known for her sports betting prowess, but she’s jumping into the action for Super Bowl 60. Now the question is: will the infamous “Kardashian Curse” follow her onto the betting slip?

Jenner recently laughed off the notion, which follows that ex-partners of Kardashian’s lives or careers fall into disrepair after separating. I imagine there are a few bettors who are using this as a strategy for fading the Patriots in Super Bowl 60!

While discussing her Super Bowl 2026 ad on ‘The Tonight Show,’ Kendall Jenner phoned in expert Tom Brady to discuss whether the Seattle Seahawks or New England Patriots would win the upcoming game. https://t.co/Qi3jGRdRBE pic.twitter.com/DyHEVji6Yj

— E! News (@enews) January 29, 2026

While filming an episode of the Tonight Show Starring Jimmy Fallon, Jenner called Tom Brady for his advice. Of course, Brady naturally sided with the Patriots. Jenner has locked in the Patriots to win outright on the moneyline. Meaning a $1 million stake on the Patriots will return a profit of $1,900,000.

Devin Booker  Super Bowl 2026 Bet

• • Bet: Seahawks -3.5 (-120)
  • Stake: $1,000,000
  • Potential Win: $1,833,333.33

Phoenix Suns’ NBA star Devin Booker is getting in on the fun with his girlfriend. Instead of tailing Jenner, Booker placed his money on the Seahawks at -3.5 (-120). The Seahawks opened as -3.5 favorites, with the line rising to -4.5 and currently -5 at some NFL betting sites.

Booker locked in a great number on the Seahawks at -3.5 against the spread. Unless a wave of late money moves the line back down, that’s likely the best price Seahawks’ backers will see. There’s no track record to indicate whether Booker is actually a sports betting expert, and as a professional athlete, he typically wouldn’t be allowed to bet in the first place.

This Kendall Jenner-Devin Booker exchange after Jenner picked the Patriots to win the Super Bowl 😅😏 pic.twitter.com/tEl01QKoEH

— Yahoo Sports (@YahooSports) January 29, 2026

Currently, the NBA gambling policy is that players can’t wager on any NBA or WNBA games. There isn’t any rule against other sports, allowing Booker to participate in this promotion alongside his girlfriend. Who are you siding with for your Super Bowl bets, Jenner or Booker?

Dave Portnoy Super Bowl 2026 Bet

• • Bet: Patriots Futures (+3500)
  • Stake: $50,000
  • Win: $1,850,000

Barstool Sports founder Dave Portnoy recently revealed that he placed a $50,000 futures bet on the Patriots to win Super Bowl LX. As a diehard New England fan, it’s no surprise he’s backing his hometown team.

The betting slip Portnoy posted shows that he locked in the wager at +3500 odds, meaning it was placed earlier in the season. At one point, the Patriots were +6000 longshots before their price shortened to +3500 around Week 4.

Based on those odds, it’s likely Portnoy made the bet in Week 4 or Week 5, even though he didn’t share the ticket until after the Patriots won the AFC Championship. Portnoy is well-known for putting big money on games, so a sizable futures bet on the Patriots fits right in with his gambling reputation.

Packing up for San Fran. #businesstrip #nepats pic.twitter.com/ooxdXdCFnP

— Dave Portnoy (@stoolpresidente) February 1, 2026

Last year, Portnoy claimed he was going to quit watching football after he lost $1 million on a futures bet on the Bills to win the Super Bowl. The 48-year-old was upset with the officiating, but it appears that he put that aside. Two years ago, Portnoy won $500,000 on the Chiefs moneyline after winning Super Bowl LVIII over the 49ers.